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Meta Platforms on Thursday launched two new AI-based features for video editing that could be used for posting to Instagram or Facebook. The first is called Emu Video and it generates four-second long videos with a prompt of a caption, photo or an image, paired with a description. The other is known as Emu Edit that allows users to more easily alter or edit videos with text prompts. The new tools are an advancement of the parent model Emu that generates images in response to text prompts. Emu underpins a generative AI Technology and some AI image editing tools for Instagram that lets one take a photo and change its visual style or background. Business es and enterprises in the last one year have flocked to the nascent generative AI market for newer capabilities and refining Business processes since the launch of OpenAI's ChatGPT late last year. The social media giant has been making rapid strides in the AI universe and has become one of its most significant focus po...

Adobe on Tuesday said it is rolling out new image-generation technology that can draw inspiration from an uploaded image and match its style, in its latest push to compete with startups challenging its core business. Image-generating technology from firms like Midjourney and Stable Diffusion have threatened Adobe's customer base of creative professionals who use its tools like Photoshop. The San Jose, California-based company has responded by aggressively developing its own version of the Technology and injecting it into its software programs. Adobe, which has promised its customers that generated images will be safe from legal challenges, said those customers have used the tools to generate three billion images, a billion of them in the last month alone. The new generation of tools announced on Tuesday will include a feature called "Generative Match". Like Adobe's earlier tool, it will allow users to generate an image from a few words of text. But...

Social media giant Meta Platforms said on Wednesday that it has started rolling out generative artificial intelligence (AI) tools that can create content like image backgrounds and variations of written text for all advertisers . The company started testing these tools in May, giving access to a select group of advertisers in a "testing playground". The tools will be available in Meta's Ads Manager and their rollout will be completed next year. The rollout marks the Facebook and Instagram owner's first foray into bundling generative AI Technology into its products for mining vast stores of past data to generate new content like prose, art and software code. Last week, the company said businesses will soon be able to use AI for business messaging on Messenger and WhatsApp to engage with customers. Meta's portfolio of AI products includes its language model "Llama 2" and an AI chatbot called Meta AI that can generate text responses ...

Meta Platforms Inc said on Thursday it is now rolling out a long-promised system for advertisers to determine where their ads are shown, responding to their demands to distance their marketing from controversial posts on Facebook and Instagram. The system offers advertisers three risk levels they can select for their ad placements, with the most conservative option excluding placements above or below posts with sensitive content like weapons depictions, sexual innuendo and political debates. Meta also will provide a report via advertising measurement firm Zefr showing Facebook advertisers the precise content that appeared near their ads and how it was categorized. Marketers have long advocated for greater control over where their ads appear online, complaining that big social media companies do too little to prevent ads from showing alongside hate speech, fake news and other offensive content . The issue came to a head in July 2020, when thousands of brands joined a boycott ...